Post by account_disabled on Feb 18, 2024 22:37:39 GMT -5
Every landing page should have 5 key elements. Headline: this is typically the first thing that will grab the attention of the user. David Ogilvy, legendary ad man, is well known for saying that your headline accounts for 80% of your ad’s effectiveness. So spend time on it and test it. Benefits: your landing page should contain a short list of benefits that get the user excited and more interested in what you have to offer. Call-to-action: novice marketers often make the mistake of not including a call-to-action, also known as ‘the offer.
If you don’t offer your users a strong enough reason to opt-in and give Buy TG Database you their email address, they won’t. Opt-in form: this is where people will actually signup. Nuff said. Social Proof: the more credible you are, the more likely people are going to be to signup. If you’re an established brand this won’t be much of an issue for you. But for everyone else, you’ll want to consider testimonials, videos, reviews, audios and any social mentions and sites you’ve been featured on. This proof will .
Aweber increased their newsletter signups by 321% by converting their landing page into a text heavy page that read “7 Reason to Sign Up For Free Email Marketing Tips.” As you can see below the original page had little text and offered few benefits. aweber before AWeber Landing Page Before The winning landing page offered plenty of benefits and social proof as you can see from the 7 points which focus on benefits and the testimonials offered throughout. aweber after AWeber Landing Page Before 7.
If you don’t offer your users a strong enough reason to opt-in and give Buy TG Database you their email address, they won’t. Opt-in form: this is where people will actually signup. Nuff said. Social Proof: the more credible you are, the more likely people are going to be to signup. If you’re an established brand this won’t be much of an issue for you. But for everyone else, you’ll want to consider testimonials, videos, reviews, audios and any social mentions and sites you’ve been featured on. This proof will .
Aweber increased their newsletter signups by 321% by converting their landing page into a text heavy page that read “7 Reason to Sign Up For Free Email Marketing Tips.” As you can see below the original page had little text and offered few benefits. aweber before AWeber Landing Page Before The winning landing page offered plenty of benefits and social proof as you can see from the 7 points which focus on benefits and the testimonials offered throughout. aweber after AWeber Landing Page Before 7.