Post by account_disabled on Feb 23, 2024 23:41:11 GMT -5
The assessor compares the results of the search results and gives an assessment to the sites that are there. The page evaluation system includes two main indicators: Quality. Relevance. Who is this assessor? Read also : Checklist of EAT factors for a health services website The assessor evaluates the site using templates already created according to the instructions. At the first stage, it checks the main content of the site, including text (headings), pictures, videos, functionality. The second stage includes the evaluation of additional blocks "read also" or "with this product buy", menus and breadcrumbs, external and internal links, page design, navigation, interactive features.
This point includes advertising (monetization), which also has a positive effect on good user perception. The Assessor's Guide clearly spells out the assessment parameters, particularly the YMYL and EAT requirements. YMYL — your money your life or "Wallet or life" . The Asia Phone Number List evaluation criterion refers to those sites and individual pages that may have serious consequences for the user's life. These include medicine, legal or financial advice. You can read more in our article"How Google evaluates sites: promotion of YMYL-pages". EAT factors - expertise, authoritativeness, trustworthiness or expertise, authority and credibility - are responsible for the value, reliability and integrity of the content.
This is a high level that requires knowledge, so it is important that the author of the articles posted on the site understands the topic. Also, the key parameters of the assessor's assessment include: Information about the project (site), its owners. For sites that fall under YMYL, this data will be a prerequisite to get a high rating. It also includes contacts, information on working with clients. Reputation (companies, brand, content author). The assessor studies additional independent evaluations of the company on authoritative resources. For example, the source can be customer reviews on Google Maps, ratings, media publications, interviews with experts, discussions on forums. The assessor must give the most objective assessment of the reputation of the site and the author of the content.
This point includes advertising (monetization), which also has a positive effect on good user perception. The Assessor's Guide clearly spells out the assessment parameters, particularly the YMYL and EAT requirements. YMYL — your money your life or "Wallet or life" . The Asia Phone Number List evaluation criterion refers to those sites and individual pages that may have serious consequences for the user's life. These include medicine, legal or financial advice. You can read more in our article"How Google evaluates sites: promotion of YMYL-pages". EAT factors - expertise, authoritativeness, trustworthiness or expertise, authority and credibility - are responsible for the value, reliability and integrity of the content.
This is a high level that requires knowledge, so it is important that the author of the articles posted on the site understands the topic. Also, the key parameters of the assessor's assessment include: Information about the project (site), its owners. For sites that fall under YMYL, this data will be a prerequisite to get a high rating. It also includes contacts, information on working with clients. Reputation (companies, brand, content author). The assessor studies additional independent evaluations of the company on authoritative resources. For example, the source can be customer reviews on Google Maps, ratings, media publications, interviews with experts, discussions on forums. The assessor must give the most objective assessment of the reputation of the site and the author of the content.