Post by account_disabled on Mar 5, 2024 0:28:00 GMT -5
other contents will have to be designed to encourage customer loyalty . Always remember that a loyal customer costs 5 to 10 times less to acquire than a new customer. To promote the brand, nothing is more concrete than content that is truly capable of speaking to its target audience, answering its questions, satisfying its specific curiosities and doing so by speaking in its language. #2. Lead ADS and Link ADS: Plan and test What is the ultimate reason why you want to promote your brand on Social Networks? Because you want to find new customers. Well, then the management of your social channels cannot ignore .
finding new potential customers and contacts interested in Brazil Phone Number your offer. How to do? You have two paths you can take: Lead ADS , a Facebook advertising format that allows you to create a form that people who see your advert can fill out and sign and which, therefore, allows you to collect contacts. Facebook also offers you the possibility of connecting the list of contacts acquired through these campaigns to your CRM (like Mailchimp); Link ADS , i.e. Lead Generation strategies which consist of sending targeted people, through paid advertising campaigns on Social Networks (but not only), to an optimized Landing Page with the aim of collecting profiled contacts. Which of the two strategies is preferable to use.
There is no single answer, as there almost never is when it comes to marketing and communication strategies on Social Networks. You must test and evaluate which one works best for you, for your target audience, for your sector, for the context in which you operate and for the budget you have available. #3. Increases the probability of convincing the user using the levers of persuasion Do you want to increase the chances of convincing your target audience to take the action you want them to take? Well, you have to exploit the levers of persuasion (in this regard, I recommend you read The Weapons of Persuasion , by Robert B. Cialdini).
finding new potential customers and contacts interested in Brazil Phone Number your offer. How to do? You have two paths you can take: Lead ADS , a Facebook advertising format that allows you to create a form that people who see your advert can fill out and sign and which, therefore, allows you to collect contacts. Facebook also offers you the possibility of connecting the list of contacts acquired through these campaigns to your CRM (like Mailchimp); Link ADS , i.e. Lead Generation strategies which consist of sending targeted people, through paid advertising campaigns on Social Networks (but not only), to an optimized Landing Page with the aim of collecting profiled contacts. Which of the two strategies is preferable to use.
There is no single answer, as there almost never is when it comes to marketing and communication strategies on Social Networks. You must test and evaluate which one works best for you, for your target audience, for your sector, for the context in which you operate and for the budget you have available. #3. Increases the probability of convincing the user using the levers of persuasion Do you want to increase the chances of convincing your target audience to take the action you want them to take? Well, you have to exploit the levers of persuasion (in this regard, I recommend you read The Weapons of Persuasion , by Robert B. Cialdini).